SEO · Technical SEO
Technical SEO Audit & Fixes for Tradies NZ
A lot of tradie websites look fine on the surface and are a mess underneath. Pages that take eight seconds to load on a phone. Service pages Google has never indexed. Three versions of the homepage competing with each other. Images the size of a billboard.
None of it is obvious when you look at your own site, but Google notices all of it. Technical problems quietly hold back every other bit of SEO work you do, because Google won't rank pages it can't crawl properly or that give people a bad experience.
We run a proper audit, explain what we found in plain English, and fix it. No 80-page report you'll never read.
What's included
Fix what Google can see and you can't
Full site audit
Crawl errors, broken links, redirects, duplicate pages and indexing problems found and listed.
Speed improvements
Image compression, caching and code cleanup so the site loads fast on a phone in a paddock.
Indexing fixes
Search Console set up and checked so the pages you want ranking are actually in Google.
Site structure
Clear service and location pages with sensible links between them, so Google understands what you do.
Schema markup
Structured data that tells Google your business type, services, reviews and service area.
Mobile usability
Buttons, text and forms that work properly on a phone, where most of your visitors are.
How it works
What happens, step by step
We look under the bonnet
Rankings, Google Business Profile, site speed, reviews and what your local competitors are doing better.
We fix the foundations
The technical problems, missing pages and profile gaps that stop Google trusting your site get sorted first.
We build authority
Useful content, local citations, reviews and links that tell Google you're the real deal in your area.
We report on calls, not just rankings
You see what moved, what it brought in and what we're doing next, on a monthly call in plain English.
Is this a good fit for you?
- Your website is slow, especially on mobile
- Some of your pages don't show up in Google at all
- You've moved or rebuilt your website and rankings dropped
- You've had SEO done before but nobody checked the technical side
The 10 Quote Guarantee
You don't pay us a cent until we've delivered 10 quotes for your business. Miss it, and you owe us nothing. No fine print, and month to month after that.
Questions
Plain answers
Further reading
- Do Tradies Really Need a Website in 2026?Plenty of tradies get by on word of mouth and a Facebook page. Here's when that's enough, and when not having a proper website is costing you work.
- Local SEO for Tradies: How to Rank on Google MapsThat little map with three businesses on it gets a huge share of the calls. Here's how tradies in New Zealand get into it and stay there.
Other services
- Local SEO for Tradies in New ZealandGet into the Google Maps top three for your trade and town, with a Google Business Profile that wins the click.
- AI SEO for Tradies: Rank in ChatGPT & AI SearchGet your business mentioned when people ask ChatGPT, Google AI Overviews or Gemini for a local tradie.
- SEO Content Writing for Trade Businesses NZService pages, location pages and blog posts written by people who understand trades, built to rank and get calls.
- Link Building for Trade Businesses in NZEarn links from real NZ websites, suppliers and local organisations that tell Google your business is trusted.
- Content & Video Marketing for Tradies in NZWe direct, edit and upload custom content, design creatives and improve overall brand awareness.
- Google Ads & Facebook Ads for Tradies in NZCampaigns built to bring in qualified enquiries for home improvement businesses, with clear tracking from day one.
Get started with technical seo
Backed by the 10 Quote Guarantee: you pay nothinguntil we've delivered 10 quotes for your business. Month to month, no lock-in.