SEO · Local SEO
Local SEO for Tradies in New Zealand
Search "electrician Tauranga" or "builder near me" and the first thing you'll see is a map with three businesses on it. That little box gets a huge share of the calls. If you're not in it, most people will never scroll far enough to find you.
Getting into the map pack isn't luck. It comes down to how complete and active your Google Business Profile is, how many good reviews you have, how close you are to the searcher, and how much Google trusts your website. Most tradies have a profile they set up years ago and haven't touched since.
We sort the lot. Profile, categories, photos, reviews, local citations and the location pages on your website, so Google has every reason to put you in front of locals.
What's included
Show up on the map where locals look
Google Business Profile optimisation
Categories, services, service areas, description and photos set up the way Google wants them.
Review generation
A simple system for asking happy customers for reviews, so you're getting them every week.
Weekly profile posts
Fresh photos and updates from your jobs to show Google the business is active.
Local citations
Your name, address and phone number listed consistently on the NZ directories that matter.
Suburb and town pages
Genuinely useful pages for the areas you service, not copy-paste pages with the town name swapped.
Call and direction tracking
See how many calls, website visits and direction requests your profile brings in each month.
How it works
What happens, step by step
We look under the bonnet
Rankings, Google Business Profile, site speed, reviews and what your local competitors are doing better.
We fix the foundations
The technical problems, missing pages and profile gaps that stop Google trusting your site get sorted first.
We build authority
Useful content, local citations, reviews and links that tell Google you're the real deal in your area.
We report on calls, not just rankings
You see what moved, what it brought in and what we're doing next, on a monthly call in plain English.
Is this a good fit for you?
- You don't show up in the Google Maps box for your main service
- Competitors with worse work have more reviews than you
- You set up your Google profile once and forgot about it
- You want calls coming in without paying for every click
The 10 Quote Guarantee
You don't pay us a cent until we've delivered 10 quotes for your business. Miss it, and you owe us nothing. No fine print, and month to month after that.
Questions
Plain answers
Further reading
- Local SEO for Tradies: How to Rank on Google MapsThat little map with three businesses on it gets a huge share of the calls. Here's how tradies in New Zealand get into it and stay there.
- Google Business Profile Checklist for NZ TradiesA straightforward, step-by-step checklist to get your Google Business Profile working harder for your trade business.
- How Tradies Can Get More Google Reviews (Without Being Awkward)Most happy customers will leave a review. They just need to be asked at the right time, in the right way. Here's how.
Other services
- Technical SEO Audit & Fixes for Tradies NZFix the hidden problems stopping Google from ranking your website: speed, indexing, structure and errors.
- AI SEO for Tradies: Rank in ChatGPT & AI SearchGet your business mentioned when people ask ChatGPT, Google AI Overviews or Gemini for a local tradie.
- SEO Content Writing for Trade Businesses NZService pages, location pages and blog posts written by people who understand trades, built to rank and get calls.
- Link Building for Trade Businesses in NZEarn links from real NZ websites, suppliers and local organisations that tell Google your business is trusted.
- Content & Video Marketing for Tradies in NZWe direct, edit and upload custom content, design creatives and improve overall brand awareness.
- Google Ads & Facebook Ads for Tradies in NZCampaigns built to bring in qualified enquiries for home improvement businesses, with clear tracking from day one.
Get started with local seo
Backed by the 10 Quote Guarantee: you pay nothinguntil we've delivered 10 quotes for your business. Month to month, no lock-in.