Meta Ads · Facebook Lead Ads
Facebook Lead Ads for Tradies in NZ
Facebook lead ads let someone enquire without ever leaving Facebook. They tap the ad, their name and number fill in automatically, and they hit send. It's the easiest form in the world to fill out, which is exactly why so many tradies end up with leads that never answer.
We fix that from both ends. On the front end, we add the right questions to the form so people have to think for a second before they submit. Suburb, type of job, rough timeframe. On the back end, our New Zealand salesperson calls every lead within 3 minutes, while they still remember filling it in.
Done properly, paid ads pay for themselves many times over. BB Build turned $2.5k of ad spend into $100k of closed jobs, and Ritchie Building and Construction turned $2k into $80k.
What's included
Facebook leads that actually pick up the phone
Lead forms that filter
Qualifying questions that weed out tyre kickers without scaring off real customers.
Real job-site creative
Photos and video of your crew and finished work. No stock images, ever.
Local audience targeting
Homeowners in the areas you service, with budgets weighted to your best suburbs.
Instant lead delivery
Leads sent straight to you and our sales team, not sitting in a Facebook inbox.
3-minute call-back
A NZ-based salesperson calls every lead fast and books the quote into your calendar.
Lead quality feedback
We feed back which leads became jobs so Meta learns to find more people like them.
How it works
What happens, step by step
We find your best angle
The jobs you want, the people who buy them and the real photos and video you already have on your phone.
We make the creative
Ads built from your crew, your vans and your finished work, written the way your customers actually talk.
We launch and call every lead
Campaigns go live with tracking in place, and our NZ salesperson calls each new lead within 3 minutes.
We keep what works
Tired ads get swapped out, winners get more budget, and you get a straight answer on cost per quote every month.
Is this a good fit for you?
- You do work homeowners plan for, like renovations, decks, roofs or landscaping
- You've tried Facebook lead ads and got rubbish leads
- You can't call leads back fast while you're on the tools
- You want a steady flow of quotes, not one-off spikes
The 10 Quote Guarantee
You don't pay us a cent until we've delivered 10 quotes for your business. Miss it, and you owe us nothing. No fine print, and month to month after that.
Questions
Plain answers
Further reading
- Facebook Ads for Builders in NZ: What Actually WorksWhat we've learned running Facebook and Instagram ads for building and renovation businesses, from the creative to the follow-up.
- Why Most Trade Businesses Waste Money on Facebook AdsGeneric targeting, stock photos and no follow-up. Here's what actually works for builders, roofers, sparkies and plumbers.
Other services
- Content & Video Marketing for Tradies in NZWe direct, edit and upload custom content, design creatives and improve overall brand awareness.
- Instagram Ads for Trade Businesses NZReels and stories showing off your best work to homeowners in your area who are planning their next project.
- Facebook & Instagram Retargeting for TradiesStay in front of people who watched your videos, visited your site or opened your form but didn't finish.
- Ad Creative & UGC Video for Tradies NZScroll-stopping ads made from your real jobs and real customers. Photos, Reels, testimonials and on-site video.
- Google Ads & Facebook Ads for Tradies in NZCampaigns built to bring in qualified enquiries for home improvement businesses, with clear tracking from day one.
- 3-Minute Lead Follow-Up & Sales Rep for TradiesA New Zealand based salesperson with 5+ years' experience calls every lead within 3 minutes, booking quotes directly into your calendar.
Get started with facebook lead ads
Backed by the 10 Quote Guarantee: you pay nothinguntil we've delivered 10 quotes for your business. Month to month, no lock-in.